Small Business SEO – SMB

Small / Medium Business Search Engine Optimisation -SMB SEO

Small / Medium Business Search Engine Optimisation (SEO) Intermediate Package Small business SEO (search engine optimisation) & marketing commences with a Website SEO Audit review to assess if the keyword phrases currently used are a correct match for the Products and / or Services you have available. We also run a Search Engine Ranking Report (SERP) to assess current ranking status using appropriate key words and phrases, which forms a baseline for monitoring website promotion … [Read more...]

Latent Semantic Indexing

Latent Semantic Indexing - SEO & LSI

Latent Semantic Indexing (LSI) Latent semantic indexing (LSI) is a concept whereby your site is also assessed on content other than the keywords that you are obviously targeting in the on-page and off-page elements of the site. Partly, this is to combat using keywords to draw traffic to content unrelated to the keywords - as porn, gambling and pharmacy spam sites are inclined to do. More importantly, its because there is a very high mathematical probability that a site that is … [Read more...]

Corporate Website SEO

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Business SEO Services - Corporate Business Search Engine Optimization - POA Corporate website optimisation involves a lot more time and effort compared to Small / Medium Businesses, particularly in the areas of keyword research and provision of consultancy serivces! Unlike most small business sites, corporate entities are multi-faceted, with multiple products and services. This means more pages requiring unique elements, utilising a lot more keywords etc. Corporate website optimisation also … [Read more...]

Keyword Tools

Keyword Research Tools for SEO Keyword research is an essential part of SEO. Targeting the correct keywords is a crucial part of successful search engine optimisation. The correct procedure is to carefully and thoughtfully analyse the products and services produced or sold on the site under evaluation. Next, you must determine how potential purchasers of those services would go about searching for them. This page provides access to some of the tools that we use to do the basic research. … [Read more...]

A ‘Baker’s Dozen’ SEO Tips for WordPress

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Cooking Up a Traffic Feast on WordPress websites! Google loathes duplicate content! As a general rule, from an SEO perspective, you need to bear in mind this most fundamental issue. Google is trying to index and categorize the billions of pages on the web and calculate each page's relevance to specific search queries. Therefore, to have any chance of attaining appearance in Top 30 SERP's, pages must be accurately described... Keep in mind that Google is an entirely automated text indexing … [Read more...]

Latent Semantic Indexing Explained

Latent Semantic Indexing - LSI SEO

Latent semantic indexing (LSI) is a process in which the content in a given page is on your website is analysed and assessed on additional related textual content other than the primary keyword phrase/s that you are obviously targeting in the on-page and off-page sections of the website. In part, this is to combat using unrelated keywords to draw traffic to content unrelated to the primary theme of the site - as porn, gambling and pharmacy spam sites are inclined to do. LSI & Mathematical … [Read more...]