Domain Names | Search Engine Optimisation Consultant / Company - SEO Audits

Web Redesign – Best Practice

March 21, 2011 By Admin 2 Comments

Website Redesign - Best Practices for Web Redesign Website redesign proposal checklists should take careful account of the current status of the existing website. Rather than just rush headlong into the web redesign / rebuild process, an assessment of the good and bad elements of the original site should be made. Include consideration of SEO aspects. All to often, the website makeover results in a dramatic downturn in search engine rankings! Don't underestimate the value of the existing … [Read more...]

Filed Under: Articles Tagged With: 301 redirects, breadcrumbs, Call to Action, current rankings, domain names, file names, image alt text, image names, incoming link, intro pages, IP Address, JavaScript, page urls, Reciprocal Links, relevant keywords, search engine rankings, Sitemaps, TLD

Who Owns Your Website?

April 14, 2010 By Admin

Website ownership is a serious issue. As part of being an SEO consultant, I’m frequently asked to conduct SEO Audits on potential client’s websites. Amongst sundry other tasks, I always check to see who the legal owner of the site is. With surprising regularity, it turns out NOT to be the guy who commissioned the report, and who mistakenly thinks HE (or she) is the rightful owner! There is more than one aspect to this… Who is the Domain Name Registrant? Each country has rules governing … [Read more...]

Filed Under: Articles, Web Hosting Tagged With: domain names, Domain Registrant, open source software, proprietary software, risk exposure, SEO Consultant, Web Hosting, website design

SEO Audit & Review

May 15, 2009 By Admin

Website Audit Services SEO Audit & Review services by The SEO Guy are the NZ SEO industry's most comprehensive SEO Audit - a 20+ page document analysing the most critical elements of your website. This is a free "no-obligation" SEO Audit & Review analysis report which explain whats wrong with the website, how to fix it, and at what cost. Fill in the required information in the form below; I usually provide a response within 12 hours, 7x52 NB: Your Privacy is important … [Read more...]

Filed Under: Tagged With: 1-Way Back-Links, 301 redirects, backlinks, business risk management, business seo, Call to Action, corporate seo, credibility, description meta tags, design elements, design themes, domain names, Duplicate content, FaceBook Search Engine Optimisation, Facebook SEO, file names, Google XML Sitemaps, image alt text, image names, latent semantic indexing, meta data, meta description, Off-Site SEO, On-Site SEO, Online social networking, relevant content, relevant keywords, request for proposal, risk management practice, security measures, SEO Audit, SEO Consultant, SEO Keyword Tools, small business seo, Social Media, social media marketing, Social Media SEO, Web Hosting, web location, Website Audit, Website Content, website review, Website Usability

Does Search Engine Optimisation Work? SEO Case Studies

March 19, 2007 By Admin

There is a lot of talk about Search Engine Optimisation, or SEO, and its importance in the overall viability - even survival - of a web-based business. In my view it is absolutely crucial to any internet enterprise, because a well-executed SEO campaign addresses numerous potentially fatal issues. SEO Case Study - BabyStuff In a SEO recent project, we reviewed a PHP-based E-Commerce store called http://www.babystuff.co.nz/ which, oddly enough, sells a range of baby accessories etc. I say … [Read more...]

Filed Under: Seo Case Studies Tagged With: case study, domain names, Google, Link Building, link titles, Seo Case Studies, yahoo

Can’t Find Your Site on Google?

September 4, 2006 By Admin

Google indexing issues: if you wonder why your site does not appear in a search on Google, you can quickly check if its actually being indexed... try the following search; "site:www.yoursite.co.nz" and of course, replace "yoursite" with the URL or YOUR site! This should produce a list of all the pages in your site that Google has found, and decided were worthy of indexing. If no pages were found then you need to call The SEO Guy! :-) Google offers several similar little tools, and each … [Read more...]

Filed Under: Articles, Google Tagged With: allinurl www, domain names, Google, Google XML Sitemaps, incoming link, index errors, index statistics, Sitemaps

Multiple Domain Names – Content Duplication Penalties

September 3, 2006 By Admin

Multiple Domain Names - Duplicate Content Penalties

Multiple domain names registered? If you own a web site AND you have more than 1 domain pointing t your content, you might want to read this with your full attention. There are a great many web sites out there which, by inappropriate use of multiple domain names, effectively cripple their search engine rankings by blatantly breaching search engine guidelines! Site owners often register more than one domain, and there are sound reasons for doing this, including; The main URL includes a … [Read more...]

Filed Under: Articles, Google, Web Design Issues Tagged With: domain names, domains, Duplicate content, Google, link titles, link to us, manual submissions, Off-Site SEO, small busines search engine optimisation, white hat seo

SEO Consultant Selection & Avoiding Disaster

June 25, 2006 By Admin

There has been a flurry of entrants into the Search Engine Optimisation market in the past year or so. Judging by the horrendous rates some are charging, money rather than service seems to be the main motivation. Judging by the horror stories from clients who have arrived on my doorstep after being ripped off by sharp operators, in some instances there is evidence of a serious deficiency in both ethics and skills in some cases. I have a new client who spent almost $30,000 last year, with no work … [Read more...]

Filed Under: SEO Tagged With: article marketing, black hat seo, domain names, Google, msn, request for proposal, SEO Company, SEO Consultant, white hat seo, yahoo

Domain Naming Conventions & SEO

May 29, 2006 By Admin

Domain Name Registration Domain Naming - is it important? A resounding "Yes!" - the selected domain name registered is a very important element in the overall scheme of things, for a variety of reasons. Some of the important peripheral aspects are also are outlined in this article, such as domain's geographic localisation inferences and web server hosting location etc. A rose, by any other name, would smell as sweet... but in the World of the Wide Web, picking the the wrong name … [Read more...]

Filed Under: SEO, Web Design Issues Tagged With: brand recognition, business marketing, business search engine optimization, design elements, domain names, Domain Naming Conventions, Google, high-search-volume keyword phrase, Internet marketing, msn, Off-Site SEO, On-Site SEO, page names, Search Optimisers, SEF URLs, SEO Audit, TLD, website development risk management, white hat seo, yahoo

Best Practice Website Design Criteria

May 21, 2006 By Admin

1.1 Introduction Should you be contemplating a new web site, or the redesign of an older site, there are many issues you need to consider. High in the priority list at the outset should be search engine rankings, and design of the site to maximise the site’s potential web profile is crucial to success. A key design criteria should be to ensure that the web site, as launched, will require minimal remedial search engine optimisation. In the process of site creation there is almost always … [Read more...]