SEO
Case Study : FreemanX Pty Ltd
URL: >www.FreemanX.com.au
Gift Ideas - Gift Vouchers for unusual Gift Experiences,
including V8 Supercar driving, hot air ballooning, rally driving, microlight
aircraft flying, military Jet Fighter flights, Dining Experiences and sky
diving. Freeman Experience Pty Ltd, Australia. Site Type: An E-commerce
site, based on Cold Fusion database.
Date SEO Commenced: 3rd March 2006 Latest Report:
10th April 2006 Brief: Site rankings needed improvement...
Process: Implemented
Intermediate SEO Package+ on 25 key
product pages which required advising on database modifications to increase
keyword count in important areas, rewriting of meta-tags, amendments to body text,
plus submissions to Australian directories and Search Engines and a range of
selected international directories to build up incoming 1-way link cont.
Result: There has been a steady improvement to
Search Engine Rankings as each element of the process has been implemented,
as the following images from the latest report will
show!
The Search Engine Saturation
graph shows that Yahoo and MSN have now indexed the site thoroughly! The Link numbers
have come
up nicely! We
actually did more than the budget allowed for here but its another good example of
what can be achieved! :-)

Search Terms and Rankings
-
At
the point this Case Study is portrayed, we are waiting to see the impact of;
-
5
hours of manual directory submissions, plus automated submissions to
several hundred directories
-
several database changes
-
keyword enrichment and emphasis amendments to body text
CS1 Phone Guys • CS2 FreemanX • CS3 Connect • CS5 Elite • CS6 Foundation • CS7 ID Solutions • CS8 Lightening • CS9 Anglers Ltd • CS11 BabyStuff • CS12 TechDeals • CS13 Motorhomes • CS14 Fijian Villa |