Google | Search Engine Optimisation Consultant / Company - SEO Audits

Google Analytics Accuracy – Or Lack Thereof

May 16, 2011 By Admin 2 Comments

Google Analytics Accuracy vs. Webserver Log Files

Google Analytics is notoriously unreliable, and there are multiple issues that impact on its accuracy, including the software platform its operating from. That would not be a problem if the average website owner / user actually understood G A's real purpose. Analytics is NOT designed to record website traffic statistics accurately. Google Analytics is far from accurate, especially when compared directly against server log files. G A is intended to track and analyse what people do when on … [Read more...]

Filed Under: Articles, Google Analytics Tagged With: server log files, traffic volumes, web server log, website traffic statistics

Google Supplemental Index

August 18, 2007 By Admin

Google Supplemental Results Index is NOT a place you want to be! The way you end up in there is if your pages are so badly described or categorised, Google could scarcely decide if there was a difference between them. Bottom line is, if you don't take the time and effort to make your pages unique, with page URLs, Titles and Descriptions that accurately describe the contents of the page, why on earth should Google even bother indexing them at all? That they do so is a credit to them, even though … [Read more...]

Filed Under: Google Tagged With: description meta tags, Duplicate content, Google Supplemental Index, Internet search engines, keyword phrase, page urls, search engine spiders

Can’t Find Your Site on Google?

September 4, 2006 By Admin

Google indexing issues: if you wonder why your site does not appear in a search on Google, you can quickly check if its actually being indexed... try the following search; "site:www.yoursite.co.nz" and of course, replace "yoursite" with the URL or YOUR site! This should produce a list of all the pages in your site that Google has found, and decided were worthy of indexing. If no pages were found then you need to call The SEO Guy! :-) Google offers several similar little tools, and each … [Read more...]

Filed Under: Articles, Google Tagged With: allinurl www, domain names, Google, Google XML Sitemaps, incoming link, index errors, index statistics, Sitemaps

Multiple Domain Names – Content Duplication Penalties

September 3, 2006 By Admin

Multiple Domain Names - Duplicate Content Penalties

Multiple domain names registered? If you own a web site AND you have more than 1 domain pointing t your content, you might want to read this with your full attention. There are a great many web sites out there which, by inappropriate use of multiple domain names, effectively cripple their search engine rankings by blatantly breaching search engine guidelines! Site owners often register more than one domain, and there are sound reasons for doing this, including; The main URL includes a … [Read more...]